Google Inc.’s OpenSocial project appears to be catching on in earnest with Internet titan Yahoo Inc. confirming that it is to embrace the platform alongside media behemoth News Corp., which is associated with OpenSocial via its MySpace social networking service.
Yahoo Inc. joins Google and News Corp.\'s MySpace in pushing the OpenSocial development platform. Credit: Google.
For those not in-the-know, the OpenSocial initiative has been tabled by Google to provide social application creators with a common coding standard that will see their single apps function across hundreds of Web sites without requiring modification.
The ongoing embracement of OpenSocial should see it enable coders to sidestep the considerable chore usually connected with creating multiple software iterations that are only compatible with specific sites.
Further to Yahoo announcing the backing of OpenSocial, it has also joined with Google and MySpace to form the OpenSocial Foundation, a non-profit partnership which will be put in place by the trio of online heavyweights on July 01 to help sustain the platform’s neutrality at all times.
Beyond the bright lights, big city association of Yahoo, MySpace and Google, the OpenSocial platform is also being supported by social and business networks such as Bebo, Friendster, hi5, LinkedIn, Ning and Orkut.
According to Yahoo VP Wade Chambers, the Internet frontrunner’s decision to throw its formidable weight behind OpenSocial has come about because Yahoo no longer considers it to be “a trial balloon -- it’s for real.”
The exec also added in an Associated Press report that Yahoo is hoping its embracement will serve to inspire developer confidence in the OpenSocial platform insofar as it is subsequently viewed as a worthwhile foundation for future applications to be incorporated into online social systems.
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