It can certainly talk-the-talk via its press release, but can HTC Corp’s new flagship Touch Diamond device really carve a convincing consumer niche in a mobile market presently swirling to the impact and subsequent undercurrent left by the arrival of Apple’s popular iPhone?
HTC offers up yet another iPhone killer with the Touch Diamond. Image: HTC.
According to Taiwan-based High Tech Computer Corp., its Touch Diamond handset delivers “a new benchmark for phone sophistication” by offering prospective consumers “unmistakable style and meticulous craftsmanship” alongside a compact physical sizing, “game-changing” broadband speeds and Internet access, and HTC’s new touch interface TouchFLO 3D.
“The HTC Touch Diamond will make browsing the Web and using Web-enabled applications just as practical and easy to use as making calls,” enthused Peter Chou, president and CEO of HTC Corporation.
In terms of connectivity, which is fast becoming the market-appeal lynchpin of any mobile device, the Touch Diamond provides users with a mobile Internet experience capable of hosting “broadband-like” performance through HSDPA 7.2Mbps and HSUPA wireless connectivity.
The new phone also comes equipped with a customised Web browser for easy viewing and navigation so that users can enjoy Web sites the way they were meant to be seen, claims HTC. This involves physically zooming and panning Web sites with one hand and automatically viewing optimised content specially created to fit the Touch Diamond’s 2.8-inch VGA touch-screen display. Much like the iPhone, turning the Touch Diamond sideways causes the Web page to switch from a portrait view to a potentially more advantageous landscape view.
Core specification and features bundled with the stylish Touch Diamond include: Qualcomm’s 528MHz MSM 7201A chipset, WCDMA/HSPA (900/2100MHz), HSDPA (7.2Mbps) and HSUPA connectivity; Bluetooth 2.0 with EDR; Wi-Fi 802.11b/g; Windows Mobile 6.1 Professional; a 3.2 mega pixel camera (with video calling capabilities), 4GBs of internal storage, 256MB of Flash, and 192MB of RAM.
Other included elements arrive via GPS/AGPS location, HTC ExtUSB access, a 900 mAh battery, up to 4 hours of GSM talk time, and up to 300 hours of GSM standby time -- 100 hours with push e-mail.
HTC’s new Touch Diamond, which does admittedly cut a fine figure in the saturated mobile phone market, will be made available through all major European carriers in June of this year, although prices have not yet been confirmed. It is scheduled to arrive in Asia and the Middle East before the close of the second quarter, and then in North America and Latin America before the end of 2008.
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