ASUS looks beyond typical Eee PC owners with its new N10 UMPC. Image: ASUS.
Just as Apple’s iPod multimedia player line maintains market dominance by offering itself up in a myriad of attractive guises, Taiwan-based tech specialist ASUS is looking to crowd out the ultra-mobile computer (UMPC) competition by flooding the market with a host of different Eee PC units.
Seemingly prepared to spotlight a new Eee PC each and every day over the last few weeks, details of yet more Eee PC solutions are now finding their way onto the Net via French ASUS fan site Blogeee.net.
The new N10 laptop computer stands out in particular as the first Eee PC entrant that may well expand beyond the capable but affordable ethos laid down thus-far by ASUS.
While its physical attributes still place in within the UMPC spectrum and its Intel Atom processor can be found on other Eee PC offerings, the N10 is notably different for coming equipped with 320GBs of storage, an HDMI port for high-definition media, high-tech speakers by Altec Lansing, off-and-on Wi-Fi connectivity, and even enhanced hardware security via a built-in fingerprint reader.
Despite its somewhat upper-tier points of attraction, which could well help attract appreciative glances from prospective consumers beyond the typical pennywise UMPC crowd, ASUSTeK’s continuing splurge of Eee PC releases could also end up damaging the brand’s own market position.
There are currently no comments for this article. Be the first to comment! (no registration required)