With flagging market demand and poor product sales affecting a number of notable technology heavyweights, chipmaker Intel Corp. has this week revealed a selection of price drops designed to add a little spice of temptation to its portfolio of processors.
Intel hacks down chip prices. Image: jurvetson/Flickr.
Intel’s price drops, which reach as far as 48 percent, are also likely in reaction to the unveiling of new, low-cost chips offered up by core rival Advanced Micro Devices (AMD) – although Santa Clara-based Intel insists that isn’t its motivation.
Looking to strengthen its position as the world’s leading microprocessor manufacturer, Intel has hacked down the price of its mobile Celeron 570 chip (2.0GHz), taking it from $134 USD to $70 USD (the aforementioned 48 percent drop).
Similarly, both the quad-core Xeon X3370 (3.0GHz) and quad-core Intel Core 2 Q9650 (3.0GHz) platforms have fallen from $530 USD to $316 USD (a solid drop of 40 percent).
Various other Intel processors have taken a pricing plunge, although most of them carry the Celeron branding. Specifically, the 540 and 530 lines have seen a 19 percent cut, while the 560 and 585 devices have fallen by 35 percent.
A trio of other Xeon processors, the X3360 (2.83GHz), the X3350 (2.66GHz) and the X3330 (2.66GHz), have seen 16 percent price drops, while the dual-core Pentium E5200 has dropped by 24 percent to $64 USD.
From AMD’s standpoint, the chipmaker rolled out a duo of impressive quad-core Phenom II processors on January 08 of 2009, which equate to the company’s most powerful products that deliver comparable performance with Intel’s chips while priced at just $235 USD and $275 USD.
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