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Although the portability and aesthetic appeal of Amazon’s recently unveiled Kindle 2 electronic book reader is certainly likely to tempt plenty of book-loving tech consumers, its retail price of $360 USD probably won’t. But worry not, because Amazon is also offering Kindle content via the iPhone and iPod Touch.
Electronic book content comes to Apple\'s portable devices. Image: Madaise/Flickr.
More pointedly, the Seattle-based online retailer has this week confirmed the imminent arrival of a Kindle application via Apple’s hugely popular App Store, which will allow owners of the iPhone and iPod Touch to purchase and read written material while on the move.
Set for release on Wednesday, March 04, the application will provide the same core access enjoyed by existing Kindle owners – although screen sizing will obviously be somewhat restricted given Apple’s diminutive platforms and content won’t be presented through eye-friendly e-Ink technology.
The application also differs somewhat insofar as it doesn’t use the Kindle’s exclusive Whispernet connectivity or have direct access to the Kindle store, which means iPhone and iPod Touch users can only purchase content online through their handset’s Web browser.
While there are already similar electronic book reader applications available for download through the App Store, the current Kindle archive of approximately 200,000 titles provides Apple fans with access to significantly more content than any other rival platform.
According to Ian Freed, Amazon’s VP for Kindle, the wealth of content the App Store software opens to non-Kindle owners will hopefully impress to the point where those non-owners eventually invest in the portability and storage benefits associated with the full Kindle device.
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