AT&T slapped by Consumer Reports customer satisfaction survey

by Steven Mostyn - Dec 7 2010, 08:59

American telecommunications giant AT&T is likely to be feeling somewhat disgruntled today after Consumer Reports released a satisfaction report labelling it the nation’s worst mobile phone service provider. Ouch.

Further to that already damning consumer appraisal of the exclusive iPhone provider, the Texas-based company emerged as the only surveyed service to actually see its customer satisfaction levels drop year-on-year.

Taking a closer look at AT&T’s apparent lack of performance and survey score of 60/100, respondents said the company fell short when is came to data and voice services, along with elements of customer service such as staff knowledge and problem solving.

AT&T was similarly criticised in the same Consumer Reports survey carried out last year—although its 2009 score was slightly better at 66/100.

“We take this seriously and we continually look for new ways to improve the customer experience,” offered AT&T via the L.A. Times. “The fact is wireless customers have choices and a record number of them chose AT&T in the third quarter, significantly more than our competitors.” 

According to the report, which polled some 58,000 handset users, U.S. Cellular topped the list where satisfaction is concerned, with the likes of Verizon Wireless, Sprint, and T-Mobile all finishing ahead of AT&T.

The negativity aimed at AT&T by mobile phone users comes after Consumer Reports broke from the norm earlier in the year by refusing to recommend the iPhone in light of problematic reception issues (a.k.a. Antennagate).

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