Bid farewell to Facebook friends for a free Whopper

by Stevie Smith - Jan 9 2009, 11:08

In a somewhat unusual promotion, popular fast-food restaurant Burger King is offering users of social network Facebook a juicy free Whopper, but only if they’re prepared to dump 10 contacts out of their approved friends list.

The Burger King promotion, which includes the installation of a Facebook application called ‘Whopper Sacrifice’ also has an accompanying Web site that asks visitors what they would be prepared to do in return for a Whopper.

“Now is the time to put your fair-weather web friendships to the test,” outlines the site. “Install Whopper Sacrifice on your Facebook profile, and we’ll reward you with a free flame-broiled Whopper when you sacrifice 10 of your friends.”

The relationship ‘testing’ Burger King refers to arrives upon discovering that Facebook users cannot drop their listed contacts anonymously – which is usually a standard network option.

Moreover, the promotion demands that those contacts unfortunate enough to suffer the scythe must receive official notification announcing that their friendship doesn’t stretch beyond the temptation of a $2 USD burger.

And it would appear that plenty of weak-willed carnivores are falling to the lure of easy meat, with the official Whopper Sacrifice site showing that more than 51,000 ‘friends’ have already been culled.

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