You know what the European consumer electronics sector needs? It needs another major player to throw its hat into the ring where smartphones and tablet computers are concerned—it’s not like the market is crammed or anything.
Bearing that in mind, it’s good to see Japanese device maker Fujitsu this week showing its intent to step beyond its home market in an attempt to fill that (nonexistent) European hole.
According to an FT report, the electronics giant may use this month’s Mobile World Congress (MWC) show in Barcelona to formally unveil a line of high-end smartphones and tablets running on both Google Android and Microsoft Windows.
“The Japanese market has been in a silo from a technology and design perspective, but Fujitsu is bringing out a global product,” commented Robert Pyke, director of Fujitsu’s European mobile arm.
Although accompanying hardware details have not yet been divulged by Fujitsu, its upcoming mobile products will apparently support Long Term Evolution (LTE) connectivity, NFC mobile payment, and support for biometric fingerprint security protection.
In terms of business-based impact, Fujitsu is aiming to secure a double-digit market share within the next five years.