Nokia has already shifted 1.3 million Lumia handsets
by Stevie Mostyn - Jan 24 2012, 09:58
Image: Nokia.
Last week, we here at Tech Herald Towers scoffed somewhat at analyst projections that suggested Microsoft’s Windows Phone operating system would be second only to Google Android by 2015. Perhaps our reaction was unfair.
More pointedly, although Windows Phone devices currently account for less than two percent of the smartphone market, Nokia alone has already shifted more than a million handsets equipped with Microsoft’s mobile software.
According to the sales averages collated from 22 different industry analysts and offered up a Bloomberg report, Finnish mobile phone manufacturer Nokia has sold 1.3 million units of its Lumia smartphone, which only launched in November of 2011.
“If Nokia is able to have a strong launch and surpass at least 1 million and keep that type of momentum, this would help put them in a credible position that is crucial to winning back investors,” commented Espen Furnes of Storebrand Asset Management, regarding the need for market traction.
In terms of the Windows-equipped Lumia’s chances of sustaining that initial consumer interest, the average Q1 figures from 16 analytical sources suggests unit sales of up to 3.2 million as the device reaches Asia.
Morgan Stanley even offers up projected 12-month Windows Phone sales figures that point to handset unit sales of up to 37 million.
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