Panasonic unveils upper-tier Eluga smartphone

Image: Panasonic.

Following on from recent news that Panasonic is looking to elbow its way into the packed European smartphone market, the Japanese device maker has this week unveiled its new upper-tier Eluga handset.

Although it has an unusual brand name—that sounds not unlike violent retching—the Eluga actually stands for ‘Elegant User Gateway’ and will run on version 2.3 of Google’s market-leading Android operating system (Gingerbread).

Panasonic has said a downloadable upgrade to version 4.0 (Ice Cream Sandwich) will be released to users during the summer months.

The Eluga will also sport a 4.3-inch capacitive qHD OLED touchscreen (960x540), a physical profile of 7.8mm, a carry weight of 103g, NFC support, a rear-facing camera, and 8GBs of data storage.

Other aspects of note include, a waterproof and dustproof chassis, a battery-improving eco mode, and remote control compatibility with Panasonic televisions and other devices.

Clearly confident regarding the Eluga’s chances of success, Panasonic has said it expects to sell 1.5 million units across Europe in the first year of the handset’s availability, and 15 million units worldwide by 2015.

The Panasonic Eluga smartphone is expected to arrive in April attached to a price of around £400 GBP.

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