Sony drops price of its Wi-Fi Reader
by Steven Mostyn - Dec 5 2011, 12:55
Image: Sony.
In light of the recent arrival of Amazon’s Kindle Fire tablet, which prompted price drops across the existing line of Kindle electronic readers, Sony Corp. has this week pulled down the price of its rival Reader device.
The price reduction, while not exactly knee-trembling in terms of impact, sees Sony lopping $20 USD off the retail tag of its Wi-Fi Reader—bringing the gadget down to $129 USD.
Although the drop certainly makes the Wi-Fi-equipped electronic book reader a little more accessible, it’s unlikely to sway prospective buyers on the hunt for a worthy E Ink platform.
Bearing that in mind, it’s a good job Sony is also offering an addition $50 USD off the asking price to anyone willing to trade-in an old eReader in favor of its Wi-Fi device. Suddenly $89 USD looks rather more tempting.
For those unfamiliar with the Sony Reader, it comes with a 6.0-inch V220 E Ink Pearl display (600x800/Greyscale), touch-screen navigation, 2GBs of on-board storage for up to 1,200 books, and a month of battery operation on a single charge.
Other features include access to two million books via the official Reader Store, online access to websites such as Wikipedia and Google, 12 built-in dictionaries, on-screen notation, and memory expansion up to 32GBs via microSD.
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