Spotify adds two million tracks to its back catalogue
by Stevie Smith - Jul 22 2009, 16:00
Two million more tracks... that's a lot of listening. Image: Spotify.
Looking to significantly expand its reach into the world of music streaming, online service Spotify has signed a deal with marketing and distribution specialist the Independent Online Distribution Alliance (IODA) that will increase its portfolio of accessible tracks by a whopping two million.
The sizable expansion of Spotify’s back catalogue comes as the Stockholm-based streaming service, which is heavily ad-supported, prepares to launch in the U.S. market before the end of 2009.
“One of the challenges all music services face is providing a wide range of music for users with all sorts of different tastes,” outlined Spotify in an official blog statement.
“We’re working hard to add classical, punk and indie content from different sources and adding more music is an ongoing process that we continue to work on.”
Some of the fresh additions heading for Spotify over the coming weeks include a wealth of content from established artists such as The Prodigy, Bob Marley & The Wailers, Frank Black, Easy Star All Stars, Aventura, Bashy and Burial.
In related news, Spotify’s deal may also increase its reputation and exposure in the ‘social networking’ side of the sector by also securing content created by author, actor, comedian and prominent tech enthusiast Stephen Fry.
According to the deal, also penned with the IODA, Spotify users will have free access to a selection of Fry’s best-selling audio books.
Of course, the many thousands of microbloggers that faithfully follow Fry on Twitter will already know about all this – but then that’s kind of the hook.
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