Image: Apple/Simon & Schuster.
Given all the media focus centered on the recent demise of former Apple chief executive Steve Jobs, it’s perhaps no surprise to learn that his new authorized biography is selling like iHotcakes.
That’s according to figures released by Nielsen’s BookScan platform, which reveals that 379,000 copies of Walter Isaacson’s ‘Steve Jobs’ were snapped up during the first week of the book’s availability.
Launched on October 24, around two weeks after Jobs lost his protracted battle with pancreatic cancer, the official Steve Jobs biography outsold its closest rival (John Grisham’s ‘The Litigators’) by a ration of around 3-to-1.
Already hailed as one of 2011’s best-selling publications, the sales momentum of ‘Steve Jobs’ has already matched that of Jeff Kinnery’s hugely popular fiction title ‘Diary of a Wimpy Kid: The Ugly Truth’.
In related news, previously unaired content from an existing PBS interview with Jobs is to be shown at Landmark Theaters on November 16 and 17.
The ‘Lost Interview’ footage was first recorded in 1996 for Robert Cringely’s ‘Triumph of the Nerds: The Rise of Accidental Empires’, at which time only a mere 10 minutes of Cringely’s coverage with Jobs was actually used in the final production.
‘Steve Jobs’ by Walter Isaacson is available now and is published by Simon & Schuster.