Study paints PC users as old, befuddled and conservative
by Steven Mostyn - Apr 25 2011, 12:09
Vitriolic comments in 5... 4... 3... Image: Fillmore Photography/Flickr.
If the results of a new study are anything to go by, self-important fans of Apple Macs are about to enjoy a renewed sense of multi-layered superiority over their PC-buying counterparts.
More pointedly, a recent poll conducted by trend and opinion specialist Hunch.com has discovered that Mac owners are generally better educated, more liberal, and more inner city than those tech fans preferring to invest in Windows-powered hardware.
According to the report, Mac users are 13 percent more likely to have amassed a minimum of four-years at college, and 22 percent more of the respondents (aged between 18 and 34) preferred Macs over PCs.
Mac users are also described as being computer-savvy technophiles open to the pursuit of individuality and originality when it comes to art, food and media—not to mention a propensity for driving Vespa scooters.
By way of contrast, PC users are painted as being technophobes and social conformists with a fondness for math, Harley Davidson motorcycles, and a conservative attitude towards art, food and politics.
PC users are also supposedly older too, with 22 percent more than Apple users likely to be in the 35 to 49 year-old age bracket (hence the aforementioned lack of tech knowledge?).
Of course, given the proliferation of Windows, some 52 percent of those polled said they were ‘A PC Person’ as opposed to the 25 percent that proclaimed themselves as ‘A Mac Person’. The remaining 23 percent put themselves forward as being ‘Neither’.
Setting aside its obvious lack of scientific credibility, the ‘Teach Hunch About You’ study posed various Mac vs. PC questions to almost 390,000 contributory site visitors between March 2009 and April 2011.
Check out its accompanying infographic explanation by scrolling down.
Image: Hunch.com.
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